"Xia Haining was completely dumbfounded. He had cooperated with Ba Wang Pharmaceutical in countless things before, but everything had always been smooth sailing.I never expected anything like this to..."Not a traitor, this has nothing to do with our people."

An Yimo said, "After our products were removed from major chain pharmacies, the market space vacated was immediately occupied by Jiangbei's Ke Feng Pharmaceutical."

"They first leaked our bottom price to the chain drugstores, and then used it to undercut us in the market. This was a completely premeditated conspiracy."

"But how did Kaifeng Pharmaceuticals know our drug's bottom price" Ye Bufan asked in surprise.

"It's very simple, Luofeng, Shaodongliang."

An Yimo said, "After these two people were fired from here, they quickly ran to Kai Feng Pharmaceuticals in Jiangbei."

They were previously the general manager and the head of drug research, so they know our bottom line better than anyone.

And now it seems that Shao Dongliang must have given all of our R&D materials to Kaitong Pharmaceutical.

They produced similar products first, and then did this. It's obvious they want to put Longteng Pharmaceuticals out of business.

"These two guys" Ye Bufan frowned and said, "Didn't we say to call the police and check their accounts back then Could it be that nothing was found"

Logically speaking, people like Luo Feng and Shao Dongliang should have dirty backgrounds and be in prison now.

An Yimo said, "We reported it to the police, and the authorities also arranged for professionals to conduct an investigation, but somehow all the relevant evidence disappeared overnight, and then the matter just dropped."

Ye Bufan said, “It seems someone is helping them out. Or I underestimated these two guys; they have some power.”

An Yimo said, “It’s unclear what’s going on now. Perhaps this is the condition for their joining Jiangbei Kaifeng Pharmaceutical.”

They betrayed us, Longteng Pharmaceuticals, and in return, they got help from Kaitong Pharmaceuticals.

Ye Bufan asked, "What's the situation with Kai Feng Pharmaceuticals Why are they targeting us"

"That sales manager said, 'Speaking of the business, rival companies are like enemies. Kai Feng Pharmaceuticals and our Long Teng Pharmaceuticals were originally competitors, producing many very similar products.'"

Over the years, the two sides have been evenly matched in terms of strength and market share, always maintaining a competitive balance.

Now that the other party has captured both Luo Feng and Shao Dongliang, they will definitely find ways to crush us and put us to death.

"Want to bring us down" Ye Bufan's mouth curled into a smile. "Tell me, what's the cost price of our products sold in the pharmacy How much profit do we make"

An Yimo said: "Normally, for our drug sales, let's say it's 10 yuan. Of that, 10% is the cost of producing the medicine, and 30% is the overall operating cost of the company."

That means we have to sell it for three dollars to guarantee no loss, and the remaining seven dollars is profit.

One dollar is given to the chain pharmacy as a profit share, and the remaining six dollars is the profit of our Longteng Pharmaceutical.

Before, we always kept the cost price as a trade secret. Chain pharmacies weren't very clear about it. Now that the cost price is exposed, the other side immediately feels they are making too little, and we are making too much.

Besides, with products from Keifeng Pharmaceuticals on hand, offering significantly higher profits, these drugstores had no hesitation in pulling our products from their shelves.

The Sales Manager said, "Mr. Ye, if we don't come up with a good sales strategy soon, we won't be able to sell anything at all."

“And medications are unlike other things, they have strict expiration dates. If we delay for too long, the losses we would incur are unmanageable.”

"Ye Bufan asked, “Compared to Kai Feng Pharmaceutical, do we have any advantages in terms of production costs for our drugs” "

"There's no real advantage to speak of. We've been producing pharmaceuticals for years, and the supply channels for raw materials are pretty much the same across the board. There are no clear advantages or disadvantages, and the costs for both sides are essentially equal."

The speaker is a woman in her 40s, the head of the production department.

"If the cost is the same, then it's easy to handle." Ye Bufan asked again, "How did Kai Feng Pharmaceutical price its products"

Their offer was only half of what we asked for, squeezing our profit margin very low.

The sales manager said, "This is a common tactic to suppress competitors. First, they lower the prices, and once they've completely crushed their rivals, they raise the prices again to make more profit."

"If that's the case, it's simple. Let's go back to talking to those chain pharmacies and sell at cost price, no profit."

As soon as Ye Bufan spoke, everyone else was taken aback. An Yimo said with a stunned expression, "Xiaofan, are you sure "

"The consequences of this are very serious. If we produce medicine that costs one dollar to make and sell it for only three dollars, there will be no profit at all."

"What I'm talking about is the production cost. A drug produced for one dollar will be sold for one dollar, not a penny more."

"Ye Bufan said in a calm and unhurried tone, 'If I don't shock people with my words, I won't stop.'"

"This..."

Everyone present was dumbfounded. If they did this, it wouldn't be a business competition, but suicide. I believe it wouldn't take long for Longteng Pharmaceuticals to be completely dragged down.

An Yimo hurriedly said: "Xiao Fan, this is absolutely not okay."

Our overall costs were originally comparable to those of Kai Feng Pharmaceutical. However, your recent significant increase in employee salaries has pushed overall costs above Kai Feng Pharmaceutical's.

If we continue to compete with each other in this suicidal way, I'm afraid that before we bring the other side down, we ourselves will collapse.

Even if we ultimately win this competition, the price is too low. The market won't accept it later, and there will be no way to continue making a profit.

Everyone else was on edge, thinking the same thing. They had just received a month's worth of high salaries. If this kept up, not only would their promised paychecks be in jeopardy, but they might even lose their jobs.

I really don't know what this young boss is thinking, he really seems to have no understanding of business management at all, just a rich second generation.

"It's not what you think," Ye Bufan said calmly. "After lowering the price of the medicine, I didn't plan to raise it again. It will remain at this price from now on."

I've reviewed our pharmaceutical sales catalog, and the vast majority are essential medicines for the general public.

"I'm a doctor, my job is to treat and save people. These medicines don't need to be profitable, consider it as doing good deeds."

"This..." Hearing him say that, An Yimo immediately panicked, "Xiao Fan, don't be impulsive, okay"

Although you're a doctor, what we're doing now is running a pharmaceutical company, acting as businessmen. We must have profit to ensure our operations run smoothly. If you keep going like this, we'll be bankrupt in just a few days.

Everyone else was watching Ye Bufan nervously, worried that the young boss wouldn't heed their advice and persist in this course of action. After all, the company was his, and he could do whatever he wanted with it.

"Don't worry, I of course know this principle. As entrepreneurs, we must make a profit, but there's no need to profit from these items."

Ye Bufan said, "How are those three drugs that were recently approved When can they be put on the market"

Mentioning those three newly developed drugs, An Yimo's emotions immediately calmed down. She said, "Mass production has already begun, and it will be on the market in the next few days."

Our drug performed exceptionally well in clinical trials, far surpassing any other products on the market.

Xiaofan, are you thinking of setting a higher price for these three types of medicine to make a high profit That's not a bad idea either. It should be able to make up for the losses of those medicines.

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